SABIC AGRI-NUTRIENTS PARTICIPATES IN ARGUS AFRICA CONFERENCE AS ‘EXCLUSIVE PARTNER’, HIGHLIGHTS TRANSFORMATION STRATEGY
07/03/2021
SABIC Agri-Nutrients Company participated in the Argus Africa Fertilizer Virtual Conference on February 24 as an “Exclusive Agri-Nutrients Partner,” highlighting its new value-creation strategy through the consolidation of its agri-nutrients assets.
A team from SABIC Agri-Nutrients Company was represented at the virtual conference, joining more than 500 leading decision makers from across the global fertilizer value chain. SABIC Agri-Nutrients Company conducted an online walkthrough of its range of innovative technologies and smart practices to help farmers improve efficiencies and crop yields.
In a virtual address, Samir Al-Abdrabbuh, Vice Chairman, SABIC Agri-Nutrients Company, pointed out that Africa continues to be a strategic market for SABIC AN Co. To further expand its footprint across key markets, SABIC has consolidated its agri-nutrient assets under a single entity, the SABIC Agri-Nutrients Company. All the required core competencies for investing, managing and maintaining a successful agri-nutrients business globally are now available within this single entity, he said.
Under the new agri-nutrients identity, SABIC will accelerate its plans to offer more diversified and complete agri-nutrient solutions and widen its presence with a differentiated value proposition in attractive growth regions, such as Africa. “Through this strategy, we expect to realize our ambitions to grow the specialty and differentiated agri-nutrients portfolio, which will have a significant share of our offerings.”
Al-Abdrabbuh further emphasized that SABIC remains committed to sustainability. By combining sustainability with innovation, SABIC is determined to respond to the dynamic needs of its customers and help them create new solutions and serve the farming community’s requirements for higher crop yield and more environmentally friendly agri-nutrient solutions.
SABIC Agri-Nutrients Company participation in the conference comes at a time when the African market is growing to be one of the world’s top fertilizer consumers. In this increasingly competitive environment, the SABIC Agri-Nutrients Company continues to support customers by providing innovative solutions with a targeted approach that includes developing agri-nutrients that are designed for specific crops.